•Monitor and accurately record customer data (pre-purchase, conversation, footfall data etc.) through interviews and observations. •Setup and maintain visual merchandising display (Eg: dangler, standee, store decorations etc.) as per guidelines from the Central VM team to manage the overall store ambience. •Managing the overall Store ambience through maintenance of displays and supporting the Store to adhere to VM guidelines. •Call up customers and leads to invite them for exhibitions, promotional events/campaigns, etc. •Actively support in event management activities during store launch and product exhibitions. •Guide the customers to the waiting area, keep them engaged and ensure that the customers are supplied refreshments. •Greet customers upon entry to the store in order to engage with them to understand their requirements and direct them to the right person/section •Help customers during the jewellery trials to enhance the customer experience within the store. •Execute customer experience guidelines set by the retail leadership to provide a uniform Malabar experience to all customers. •Conduct competitor study and be fully informed on the products provided by Malabar and its competitors to answer queries of customers.